gonzo book

The 60-page exhibition catalogue for the Speed Art Museum’s exhibition Gonzo! The Illustrated Guide to Hunter S. Thompson took an unconventional format to reference the era in which Thompson worked. The size and binding are reminiscent of old Rolling Stone magazines.

The cover incorporates elements of a title drawn by renowned illustrator Ralph Steadman especially created for the Speed’s exhibition. The orange and magenta foil provide an unexpected pop against the matte black cover.

The cover incorporates elements of a title drawn by renowned illustrator Ralph Steadman especially created for the Speed’s exhibition. The orange and magenta foil provide an unexpected pop against the matte black cover.

Since this show focused on literature and writing as well as the artwork that accompanied Hunter S. Thompson’s work, the content varied greatly: from full page artworks and photographs to long form text and pull quotes.

Throughout the design, I used Steadman’s splatter illustration in various colors as an element to tie together the layout and keep a sense of rebellion appropriate to Thompson’s work.

Throughout the design, I used Steadman’s splatter illustration in various colors as an element to tie together the layout and keep a sense of rebellion appropriate to Thompson’s work.

The large quotes and neon colors boldly interrupt the book.

The large quotes and neon colors boldly interrupt the book.

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I sought to blend careful typography with unexpected elements like inner page numbers.

I sought to blend careful typography with unexpected elements like inner page numbers.

The full bleed center fold image of Hunter S. Thompson on a motorcycle nods to the magazine inspiration of the book.

The full bleed center fold image of Hunter S. Thompson on a motorcycle nods to the magazine inspiration of the book.

The historical timeline required a new page template but kept the same typography and bold feeling of the rest of the book.

The historical timeline required a new page template but kept the same typography and bold feeling of the rest of the book.

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